MARKETING ANALYTICS

Marketing is the driving force of your business.

Marketing is the driving force of your business. Marketing is what gets people interested in your product and service and most importantly it drives qualified prospects who are ready to buy right into the hands of your salespeople. A business cannot survive without marketing.

Not all marketing is created equal. What works for one business many times does not work for another. Knowing how to market effectively can mean the difference between success and failure. The key to marketing effectively is just a matter of knowing what works and most importantly what does not!

With technology today, we are able to track almost anything. We can find out who went to your website, what page, how long they stayed there. With tracking, we can pull reports on which ads are getting the most clicks or calls. Although this technology is available, many businesses do not have processes in place to determine what is effective and what has been wasting their money.

Mindstorm analyzes all your marketing campaigns and tracks the response rates to show you where most of your revenue is coming from. We focus on the campaigns that are doing well to dramatically increase sales and eliminate any marketing that does not produce results. Your company becomes a lean marketing machine.

Many companies waste millions of dollars per year on ads and other marketing campaigns that don’t work. What is worse is the campaigns that work a little. These drain your company because they get enough of a response to generate sales, but not enough to be profitable. Many companies are in these situations because they haven’t accurately measured exactly what is coming from each marketing push.

WHAT TO MEASURE